0CONNEXION
Page précédente

Service client 01 53 21 81 51

The Global Internet Industry: the Market

LES POINTS FORTS DE L'ÉTUDE :
  • The medium-term and mega trends of the industry market developments and geographical segments
  • The competitive landscape and the main corporate rankings
  • The main conclusions of our report, summarised in 10 analytical slides
INFORMATIONS ETUDE

Parue le 23/09/2019 -

118 pages

Réf : 9XCOM02 / GLO

1 600 € HT

    COMMANDER

1Présentation
2Plan de l'étude
PictoXerfi Global


SUR LE MÊME THEME

Leading Players of the Global Internet Industry

23/09/2019 |  60 Pages1200€

The Global E-commerce Industry: the market

24/06/2019 |  114 Pages1600€

Les agences de publicité et de communication

23/04/2019 |  265 Pages1300€

Le marché de la livraison de repas en entreprise

29/03/2019 |  226 Pages1800€

Les agences médias en France

07/01/2019 |  101 Pages530€

Publicis Groupe (étude de groupe)

03/12/2018 |  60 Pages530€

1 Présentation de l'étude

Exclusive extracts from this 115-page-long report:

- What is the business?

Internet companies provide web-related services such as search engines, web portals, email or messenger services, as well as social networks. Internet companies are typically founded around a key service, but generally diversify their activities once they reach sufficient scale in terms of users. Excluded from the scope of the report are online businesses that specialise in retailing, media, and the distribution of digital content, such as streaming platforms.

- What are the main markets?

Although subscription-based services are a growing part of their revenue models, Internet companies provide most of their services for free and still derive the bulk of their income from advertising. In fact, they follow a two-sided business model by which they provide a wide array of services to draw and retain users on their platforms in order to market ad space and bundled user data to advertisers.

- Who are the key players?

U.S. Internet companies largely dominate the global web in terms of revenues as well as worldwide users. Building on favourable conditions in their home market (large user base, start-up culture, venture-capital financing, high Internet penetration rate, IT skills and creativity), U.S. Internet companies have excelled at building innovative web services from start-ups into large-scale, multinational platforms.

- How intense is competition?

Competition between Internet companies has significantly intensified over the past decade as the industry has completed its transition from a poorly regulated, free digital space to a highly-monetized, strongly diversified market for media, communication, entertainment and marketing services. Large-scale network effects and targeted acquisitions have further enabled major Internet companies to grow into digital monopolies in their respective core business.

2 Plan de l'étude

0. Conclusions

1. Market Fundamentals

1.1. Overview

1.2. The Industry

2. Market Environment and Prospects

2.1. Market Overview

2.2. Macroeconomic Environment

2.3. Internet Connectivity and Use

2.4. Online Advertising

3. Corporate Strategies and Competition

3.1. Competitive Environment

3.2. Leaders' Recent Performances

3.3. Structure of Competition

3.4. Corporate Strategies

4. Case Studies

5. Statistical Appendix

6. Sources

7. Annexes

PictoXerfi Global

What is the collection Xerfi Global ?

  • Reports cover market fundamentals, the market environment and prospect, corporates strategies and competition
  • Over 60 global markets and competition reports
  • Over 600 companies profiles

The reports provide :

- Decision-makers with analyses and forecasts on the major sectors of the world economy

- Alerts concerning world forecasts and major sectorial or business developments

- Key information on commodities, exchange rates and country performance


PictoDocumentation PDFPictoAjouter à ma wishlist

SUR LE MÊME THÈME

Leading Players of the Global Internet Industry

23/09/2019 |  60 Pages1200€

The Global E-commerce Industry: the market

24/06/2019 |  114 Pages1600€

Les agences de publicité et de communication

23/04/2019 |  265 Pages1300€

Le marché de la livraison de repas en entreprise

29/03/2019 |  226 Pages1800€

Les agences médias en France

07/01/2019 |  101 Pages530€

Publicis Groupe (étude de groupe)

03/12/2018 |  60 Pages530€

Information

x
Cloud

Cette étude a été ajoutée à votre wishlist d’études, disponible dans votre espace « Mon compte ».

Information

x
Cette étude a bien été supprimée de votre wishlist d’études.

COMMANDER

x
Caddie 0

L'étude a bien été ajoutée
au panier.

Voir mon panier et acheter > Je poursuis ma recherche

En poursuivant votre navigation sur ce site, vous acceptez l’utilisation de cookies pour vous proposer des contenus adaptés à vos centres d’intérêts et nous permettre de réaliser des statistiques de visites.

En poursuivant votre navigation, vous acceptez l’utilisation de cookies.

J’accepte En savoir +