APPLE – Group report and key figures

IN THIS XERFI GLOBAL REPORT :

WHAT IS THE GROUP'S FINANCIAL SITUATION ?

The financial indicators presented in this report include: consolidated revenue, consolidated EBIT and EBIT ratio, consolidated net profit and net profit rate, R&D expenditure and ratio, sales by segment and by region, profitability, liquidity and solvency ratios, free cash flow and capital expenditure.

WHAT ARE THE GROUP'S STRATEGIC PRIORITIES ?

Expand installed base and raise monetisation rate of services

Grow presence in more markets worldwide R

oll-out devices powered by 3nm process chips

WHAT ARE THE GROUP'S STRENGTHS AND WEAKNESSES ?

Through a SWOT analysis, this report also provides an overview of the group's strengths (stellar brand power and very high levels of customer loyalty, etc.) and weaknesses (heavy dependence on iPhone sales, etc.).

1. Overview

Presentation

Segments

SWOT

2. Corporate Strategies and Recent Events

3. Financial Indicators

4. Statistical Appendix

5. Glossary