The Global Smartphone Industry
AN EXECUTIVE SUMMARY PRESENTING THE FINDINGS OF THE STUDY
A REPORT FORMATTED IN SLIDES, OPERATIONAL AND SYNTHETIC
THE STUDY OF THE GLOBAL MARKET AND THE ACTIVITY OF THE LEADERS
DETAILED ANALYSIS OF THE FINANCIAL PERFORMANCE OF MAJOR LISTED GROUPS
1950 €
MARKET ANALYSIS
In addition to a comprehensive view of the sector's environment and demand (macroeconomic factors, changes brought about by digital transformation and ecological transition, etc.), the study provides our exclusive analysis of the past evolution of the global smartphone industry and its prospects.
COMPANIES' BUSINESS STRATEGIES
The report details the growth levers prioritised by the world leaders in the smartphone industry, after analysing their main strengths and weaknesses.
EXPLANATION OF THE CHANGES IN THE COMPETITIVE LANDSCAPE
This report also provides an individualised and aggregated financial analysis of the operators' financial performance. In particular, it deciphers the evolution of sales and operating profit rate for the analysed companies.
Detailed plan
SUMMARY AND KEY PAGES OF THE REPORT
The summary provides all the elements needed to understand the major trends in the sector and foreseeable developments, drawing on analyses of the market outlook and the strategies of the companies..
SCOPE OF THE REPORT
OVERVIEW
SECTOR FUNDAMENTALS
OVERVIEW
ECONOMIC FACTORS
- Global GDP
- GDP by region
- The driving force of emerging markets
SOCIO-DEMOGRAPHIC FACTORS
- Population urbanisation
- The rise of the middle class
- Generational change
TECHNOLOGICAL FACTORS
- Use of electronic devices
- Traffic distribution between computers and mobile devices
- Internet access around the world
- Mobile phone subscriptions
- Mobile data traffic
THE ROLE OF PUBLIC AUTHORITIES
- Government support plans
KEY MARKET INDICATORS
- Mobile network coverage
- Distribution of smartphone users by region
- Smartphone ownership rates by country
- Revenue distribution between computers and mobile devices
- Smartphone sales by volume
- Device prices
- Sales of refurbished smartphones
KEY DATA BY GEOGRAPHICAL MARKET
GLOBAL TRADE
REVENUE
- Cumulative revenue of market leaders
- Ranking of leaders by revenue in the industry
- Trends in smartphone revenue
OPERATING PROFIT MARGIN
- Cumulative operating profit of market leaders
- Ranking of leaders by operating profit margin
INDIVIDUAL ACTIVITY AND PERFORMANCE
- Key performance indicators
- Market shares of the leaders
- Changes in share prices
- Rankings of the 10 world leaders in the global smartphone industry
- Key performance indicators of the 10 leaders (revenue growth and EBIT rate)
- SWOT analysis of the 10 leaders
- APPLE
- SAMSUNG ELECTRONICS
- XIAOMI
- OPPO
- LENOVO
- HUAWEI
- TRANSSION
- ALPHABET
- ZTE
- SONY
Companies covered
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