

Healthcare
Our solutions support the transformation of pharmaceutical companies, medical device manufacturers, biotechs, healthcare providers, healthcare networks and pharmacy chains. They provide robust support in response to developments across pharmaceutical markets, medical devices, digital health, care delivery, prevention and long-term care.
- The digitalisation of care pathways, telemedicine and personalised medicine are reshaping business models and accelerating the development of e-health.
- Pharmaceutical companies and medtech players are stepping up investment in innovation, R&D and the reshoring of certain production activities.
- Healthcare providers, hospitals and clinics are reorganising their operations to optimise resources and adapt patient care delivery.
Under budgetary, regulatory and social constraints, stakeholders must reconcile access to care, economic performance and innovation.
From the Expert

« French pharmaceutical laboratories are refocusing their R&D efforts on specialty medicine-oncology, immuno-inflammation, rare diseases, etc. However, many still struggle to compete with global giants. To strengthen their positions in a highly competitive global market, they must activate new levers for consolidation, repositioning and partnerships. »
Cathy Alegria
Healthcare Sector Expert, Xerfi

Our solutions for the healthcare industry
Drawing on its recognised expertise in the economy and markets, Xerfi offers a comprehensive range of analysis and advisory solutions. From flagship reports to bespoke analyses, from Call Expert to videos and conferences led by our consultants, we support private and public organisations alike in turning analysis into action.
Economic, regulatory and societal impact reports
Analysis of risks and sectoral transformation drivers
Competitive landscape mapping
Brand awareness studies and brand image audits, marketing mix assessments
Economic and social assessments and contribution analyses


Optimising the positioning of an innovative medical device in a market undergoing restructuring
Detailed challenge
A manufacturer of specialised medical devices, operating in a rapidly evolving market (shift to outpatient care, pricing pressure, international competition), was planning to launch a new piece of equipment for hospitals and clinics. The company needed a clear perspective to guide its R&D investment and define its go-to-market strategy.Objectives
- Identify the care segments and healthcare facilities most receptive to innovation.
- Understand the decision-making criteria of key stakeholders.
- Assess the impact of new regulatory frameworks and hospital procurement policies.
- Test potential business models and assess their viability.
Solutions
- Economic, regulatory and societal impact studies: analysis of the MDR (Medical Device Regulation), reimbursement rules, hospital groups (GHTs) and group purchasing mechanisms to assess their impact on product adoption.
- Analysis of risks and sectoral transformation drivers: the shift to outpatient care, pricing pressure, consolidation of private clinics, etc.
- Competitive landscape mapping: benchmarking of European players, analysis of competing technologies and emerging innovations.
Our lastest reports
All our reports in this industryOur tailored solutions for the different healthcare value chains
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