Exclusive extracts from this 69-page-long report:
- Who are the key players?
Marriott, the world's largest hotel group by revenue and room count, controls less than 8% of global capacity, with 46% of global capacity operated by independent hoteliers (not affiliated to a franchisor or owned by a chain). Concentration is higher on a regional basis, but generally remains low. Many leading hotel groups have been particularly busy with merger and acquisition activities over the past few years. [...]
Groups analysed in this report include: Marriott, Hilton, Wyndham, Hyatt, Jin Jiang Hotels, Accor, Shangri-La, Meliá Hotels, InterContinental and NH Hotel Groups.
- What are the players' strategies?
Following Hilton's spinoff moves, Wyndham also aims to pursue spinoff opportunities to improve profitability. In 2017, Wyndham completed 12 acquisitions, including that of AmericInn and DAE Global Pty Ltd. It has other strategic moves in the works, including the planned sale of its European vacation rental business and the acquisition of La Quinta Holdings' hotel franchising and management business. […]
- What are the players' key growth and profitability drivers?
Shangri-La's consolidated revenue from rooms in 2017 increased 5.7% compared to 2016. The increase was primarily driven by the opening of Kerry Hotel, Hong Kong, and Songbei Shangri-La, Harbin, as well as hotels' RevPAR improvement in China, Malaysia, Thailand and Australia. [...]