Exclusive extracts from this 22-page-long report:
- Who is the player?
Air France-KLM is a French-Dutch airline holding and one of the world's largest airline groups by total passengers carried. It was created in 2004 through the merger of former national carriers Air France and KLM from the Netherlands. In 2017, it carried nearly 84 million passengers worldwide. [...]
- What are the player's strategies?
2017 marked Air France-KLM's return to a more ambitious and aggressive expansion strategy in its core network business (i.e. passenger and cargo transport, which accounted for 87% of its total sales in 2017) as the group aims at preserving its position against increased competition from low-cost airlines in the short to medium-haul segment, and more premium airlines (mostly Gulf carriers) in the long haul segment. At the heart of this strategy lies the expansion of Air France-KLM's short and medium-haul network in the European market, which contributed 66% to its 2017 revenues. […]
- What are the player's strengths and weaknesses?
Large route network, balanced global presence
Strong positioning in air passenger, cargo and MRO markets
Strong presence in major international hubs (Paris, Amsterdam) and key routes (Europe-US, Europe-China, etc.) […]
High debt level
Competitive gap with low-cost and more efficient airlines […]
- What is the player's financial position?
The financial indicators included in the report include: Consolidated net revenues, Consolidated operating income and margin, Consolidated net profit and margin, R&D expenses and ratio, Sales by segment, Sales performance by segment, Sales by region, Sales performance by region, Profitability ratios, Liquidity ratios, Solvency ratios and Free cash flow and capital expenditure.