Exclusive extracts from this 25-page-long report:
- Who is the player?
Founded in 1995 as an online bookstore, Amazon has grown spectacularly and is today the world's leading online retailer by revenue. Its web services segment, AWS, is the world's leading public cloud provider by revenue. [...].
- What are the player's strategies?
One adjacent space where Amazon has recently been making efforts to squeeze out more revenue is advertising services. To increase advertising dollars generated on its online store platform, Amazon has made its marketing analytics data and tools more accessible to advertisers and businesses. It plans to offer more brand-building features, such as video streaming, in its search and display settings and has increased advertising real estate across its entire site (even at checkout) […].
- What are the player's strengths and weaknesses?
By far, the world's leading online retailer and the world's leading public cloud provider […]
Synergies between its web services and retail businesses allow it to develop unique product offerings (e.g. Echo speakers) […]
The company's rapid rate of expansion places significant strain on operations (e.g. infrastructure and services development) […]
Continued dependence on North America, which accounted for 60.7% of retail sales in 2018 […]
- What is the player's financial position?
The financial indicators presented in the report include: Consolidated net revenues, Consolidated operating income and margin, Consolidated net profit and margin, R&D spending and ratio, Sales by segment, Sales performance by segment, Sales by region, Sales performance by region, Profitability ratios, Liquidity ratios, Solvency ratios and Free cash flow and capital expenditure.